Feb. 28-March 8, 2026 Richmond

Tickets

Feb. 28-March 8, 2026 Richmond

Press & Trade

Media Inquiries • Press & Trade Registration 

The press and qualified members of the trade are welcome to attend the 2026 Virginia Wine Expo.  The main events, called the Walk-Around Grand Tastings, will be held at beautiful Main Street Station in historic Shockoe Bottom in Richmond, Virginia! 

Media Inquiries

  • Please contact Alex Papajohn at 804.349.6909 or apapajohn@VariantEvents.com 
  • If you want to request a press pass, then please contact Alex Papajohn.   Please provide the name of your employer, the purpose for wanting to attend, and the specific events you want to attend.   Mr. Papajohn will inform you via e-mail if your request has been approved. 

Trade Inquiries

If you are a member of the trade and want to attend the Expo, then please contact Alex Papajohn at 804.349.6909 or apapajohn@VariantEvents.com.  Please see below for the necessary requirements to attend the Walk-Around Grand Tasting as a member of the trade. 

Special Privileges for Highly Qualified Members of the Trade

Decisions regarding a discount for trade admission will be made by the Executive Director, Alex Papajohn.

You must be directly involved in the purchase, distribution, marketing, or sale of wine for an establishment on a full-time basis to qualify as a member of the trade. See below for the information you must submit for consideration as a member of the trade.

Qualified members of the trade are permitted to attend the Walk-Around Grand Tasting on Sunday, March 8 from 12:00 p.m to 4:00 p.m. AND the trade-exclusive brunch starting at 11:00 a.m., which will be held in the same space as the Walk-Around Grand Tasting.

How to Apply for Registration as a Trade Professional

Please e-mail Alex Papajohn at apapajohn@VariantEvents.com with the information below.  Mr. Papajohn will respond with a decision within 2 weeks of receipt of the request.

  • Name and address of your place of business
  • Your title and responsibilities
  • You must include the license number (tax identification) of your establishment in order to register
  • If accepted you must bring proper identification to the show along with proof of your affiliation with the establishment that you list on your application.
  • All badges are non-transferable